BUY. SCAN.
WIN FIJI.
Buy NZ SmartMilk™ at a participating FreshChoice store, scan the QR code on the bottle and enter the draw.
WinnerBest Dairy Drink, 2026 World Dairy Innovation Awards
Awarded after presenting LULLAA® - NZ SmartMilk™ at the Global Dairy Congress.
TRY 4
Four bottles. One easy first step. Discover NZ SmartMilk™ without a recurring order or long-term commitment.
MEMBERSHIP
24 × 250 mL bottles in one monthly delivery. Choose your commitment and unlock the member benefits that suit you.
MEMBERSHIP · FOUR LEVELS OF ACCESS
Your routine. Your membership.
Every tier includes 24 × 250 mL bottles, delivered together once per calendar month, for NZ$149 per calendar month. Delivery within eligible New Zealand areas.
Bronze
3-month commitment
NZ$149 / calendar month
24 bottles · one monthly delivery
- Private Members Lounge access
- Member-only updates and offers
- Standard access to new releases
- No standard pause privilege
Silver
6-month commitment
NZ$149 / calendar month
24 bottles · one monthly delivery
- Everything in Bronze
- Early access to selected new products and limited releases
- Selected Silver member opportunities
- One eligible membership pause
Gold
9-month commitment
NZ$149 / calendar month
24 bottles · one monthly delivery
- Everything in Silver
- Priority access to new and selected limited releases
- Priority selected member opportunities
- Up to two eligible membership pauses
Platinum
12-month commitment
NZ$149 / calendar month
24 bottles · one monthly delivery
- Everything in Gold
- First access to selected new products
- Highest priority for selected opportunities
- Platinum-only experiences and offers
- Exclusive member draws approximately every two months*
- Up to two eligible membership pauses
*Delivery eligibility, pauses and member benefits are subject to Membership Terms. Platinum draws have separate prize, eligibility and entry terms; membership does not guarantee a prize. Billing is by calendar month. Membership ends after the final paid monthly cycle, with no automatic renewal into another fixed term.
VIEW MEMBERSHIP & CHOOSE YOUR TIER →
START WITH FOUR.
Doesn’t include shipping. NZ delivery: $9.95, added at checkout.
Meet NZ SmartMilk™ properly with four bottles delivered to your door. No subscription. No long-term commitment. Just a simple way to taste the product and decide for yourself.
Built for
daily use.
Clean premium nutrition designed to fit real life.
Crafted from nature.
Refined through process.
Real milk, Mānuka honey, collagen and spice extracts, brought together through our proprietary integration system in LULLAA® - NZ SmartMilk™.
Growing acrossNew Zealand.
From winning Best Dairy Drink 2026 to supermarket shelves, LULLAA® - NZ SmartMilk™ is now available at 13 FreshChoice stores across Auckland, Waikato, Wellington and Christchurch.
See NZ SmartMilk™ out in the world.
FreshChoice Cuba Street
Now part of the live retail map, Cuba Street brings LULLAA® - NZ SmartMilk™ into central Wellington in a smaller, cleaner image card.
FreshChoice Merivale
Merivale stays in the story, but now in a more compact retail card so more stockist imagery can sit alongside it.
FreshChoice Hauraki Corner
LULLAA® - NZ SmartMilk™ is now available at Hauraki Corner, adding another premium Auckland stockist to the journey.
FreshChoice Half Moon Bay
From the eastern side of Auckland, Half Moon Bay joins the live retail rollout with another real-world NZ SmartMilk™ shelf moment.
FreshChoice Waimauku
The footprint keeps widening across west Auckland, with Waimauku now represented in the retailer image gallery.
FreshChoice Titirangi
Titirangi adds another visually grounded store moment, bringing more of the Auckland rollout into the section.
FreshChoice Kumeū
Kumeū joins the image lineup too, giving the retail expansion section a broader cross-section of real FreshChoice locations.
More golden pins are coming.
Use the live map above for every current FreshChoice location and directions.
View all locationsFrom innovation award to supermarket shelf.
LULLAA® - NZ SmartMilk™ brings together premium New Zealand milk, MGO 120+ Mānuka honey, collagen, protein, prebiotic fibre, spice extracts, zinc and vitamin D3—without gums, stabilisers, preservatives or refined sugar.
More golden pins are coming.
From Auckland and Waikato to Wellington and Christchurch, our retail footprint is growing. This map will keep expanding as new stores join the journey.
Finalist
Featured
Congress Speaker
New Zealand
START YOUR
DAILY RITUAL.